
Snap Inc. (SNAP)
$
6.93
-0.31 (-4.47%)
Key metrics
Financial statements
Free cash flow per share
0.2440
Market cap
12.9 Billion
Price to sales ratio
2.2420
Debt to equity
1.8648
Current ratio
3.6673
Income quality
-1.2429
Average inventory
0
ROE
-0.2193
Technology
Technology – consumer electronics
Largecap
With a market cap of 121,78 bil stock is ranked 1
Low risk
ISS score of this stock is ranked 1
Company description
Profile
Snap Inc. operates as a camera company across North America, Europe, and internationally, and is known for its flagship application, Snapchat. This platform features a variety of functionalities, such as Camera, Communication, Snap Map, Stories, and Spotlight, which facilitate visual communication through short videos and images. The company's financial health is reflected in the net total of other income and expenses, which is $115,068,000.00 encompassing non-core financial activities. Furthermore, the operating income ratio stands at -0.15 indicating the company's operational profitability margin. A crucial measure of its operational success is the EBITDA, reported at -$492,600,000.00 which serves as a key indicator of the company's profitability. Additionally, Snap Inc. recorded depreciation and amortization expenses totaling $158,074,000.00 signaling the wear and tear of its assets. The cost of revenue, amounting to $2,474,237,000.00 highlights the production and operational expenses incurred by the company. Alongside its digital offerings, Snap Inc. also produces Spectacles, eyewear that connects to Snapchat and allows users to capture photos and videos from a first-person perspective. The company further provides a range of advertising products, including AR ads and various formats of Snap ads, such as single image or video ads, story ads, collection ads, dynamic ads, and commercials. Founded in 2010 and headquartered in Santa Monica, California, Snap Inc. transitioned from its original name, Snapchat, Inc., in September 2016. The stock is affordable at $8.16 making it an attractive option for budget-conscious investors. It boasts a high average trading volume of 44,926,438.00 indicating strong liquidity that appeals to both individual and institutional shareholders. With a mid-range market capitalization of $11,693,020,913.00 the company is regarded as a steady performer in the market. As a key player in the Internet Content & Information industry, Snap Inc. contributes significantly to the overall market landscape, demonstrating its impact on industry trends. Moreover, it belongs to the Communication Services sector, and consistently drives innovation and growth within its domain.
Investing in Snap Inc. (SNAP) depends on multiple factors, including revenue growth, profit margins, debt-to-equity ratio, earnings per share, and return on equity. Analysts have rated it as D+, with a Bearish outlook. Always conduct your own research before investing.
Analysts predict Snap Inc. stock to fluctuate between $6.90 (low) and $11.71 (high) in the next 365 days, reflecting market expectations and potential volatility.
As of 2026-01-30, Snap Inc.'s market cap is $11,693,020,913, based on 1,687,304,605 outstanding shares.
Compared to Nvidia Corp, Snap Inc. has a Lower Market-Cap, indicating a difference in performance.
To buy Snap Inc. (SNAP) stock: Open a brokerage account (e.g., Robinhood, TD Ameritrade, E-Trade). Search for SNAP. Place an order (Market, Limit, etc.).
The best time to invest depends on market trends and technical indicators, which show a Bearish trend based on economic conditions and company performance.
Revenue: $5,361,398,000 | EPS: -$0.42 | Growth: -48.78%.
Visit https://www.snap.com/investor-relations for detailed financial reports.
You can explore historical data from here
All-time high: $83.34 (2021-09-24) | All-time low: $6.90 (2025-09-02).
Key trends include market demand, economic conditions, interest rates, and industry competition, which influence the stock's performance.
News

zacks.com
SNAP heads into its Q4 earnings report with ad momentum, growing subscriptions and regulatory headwinds shaping expectations for the stock.

zacks.com
The latest trading day saw Snap (SNAP) settling at $7.46, representing a -1.32% change from its previous close.

marketbeat.com
Late January brought snow, ice, and single-digit to sub-zero temperatures throughout much of the United States. In advance of that, several energy stocks rallied hard, particularly those tied to natural gas.

businesswire.com
TYSONS, Va.--(BUSINESS WIRE)--Maximus (NYSE: MMS), a leading provider of tech-enabled government services, today announced the launch of Accuracy AssistantTM by Maximus, a suite of offerings for state government programs, tailored to the Supplemental Nutrition Assistance Program (SNAP). Using predictive analytics and intelligent automation to detect data inconsistencies and flag accuracy issues, this AI-powered solution can provide states with real-time case file analysis to address potential d.

techcrunch.com
A group of YouTubers suing tech giants for scraping their videos without permission to train AI models has now added Snap to their list of defendants. The plaintiffs, internet content creators behind a trio of YouTube channels with roughly 6.2 million collective subscribers, allege that Snap has trained its AI systems on their video content for AI features like the app's “Imagine Lens,” which allows users to edit images using prompts.

techxplore.com
Snapchat on Wednesday confirmed it made a deal to avoid a US civil trial accusing it, along with Meta, TikTok, and YouTube, of addicting young people to social media.

zacks.com
SNA strengthens its franchise and innovation edge, driving efficiency and growth across vehicle repair, aviation and industrial markets.

zacks.com
In the most recent trading session, Snap (SNAP) closed at $7.35, indicating a -2.39% shift from the previous trading day.

seekingalpha.com
Snap remains uninvestable with persistent losses, ongoing dilution, and no tangible progress toward profitability after 15 years. SNAP's user growth is concentrated in low-ARPU regions, while North American DAUs and revenue growth are stagnating or declining. Operational leverage is absent; expenses as a percentage of sales continue to rise, and SBC-adjusted free cash flow remains deeply negative.

reuters.com
Britain's Ofcom said on Thursday social media platform Snapchat has significantly improved its illegal content risk assessment following concerns raised by the media regulator last year.
See all news