Booking Holdings Inc. (BKNG)
$
5651.99
+36.31 (0.64%)
Key metrics
Financial statements
Free cash flow per share
284.3602
Market cap
183.2 Billion
Price to sales ratio
7.3199
Debt to equity
-2.8525
Current ratio
1.2483
Income quality
1.9900
Average inventory
0
ROE
-0.9418
Technology
Technology – consumer electronics
Largecap
With a market cap of 121,78 bil stock is ranked 1
Low risk
ISS score of this stock is ranked 1
Company description
Profile
Booking Holdings Inc. provides a comprehensive range of travel and restaurant online reservation services on a global scale. The company operates notable platforms such as Booking.com, specializing in online accommodation bookings, and Rentalcars.com, which focuses on rental car reservations. Additionally, Priceline offers extensive travel reservation services, including accommodations, flights, rental cars, vacation packages, cruises, and hotel distribution. Agoda also plays a significant role, allowing users to book accommodations while providing options for flights, ground transportation, and activities. Another key service is KAYAK, an innovative price comparison platform enabling consumers to search and evaluate travel itineraries and prices, covering airline tickets, accommodation bookings, and rental car services. Furthermore, the company operates OpenTable for managing online restaurant reservations. In terms of financial performance, the reported revenue amounts to $23,739,000,000.00 emphasizing the company's significant market presence. The income before tax ratio stands at $0.31 reflecting the pre-tax margin effectively. The total costs and expenses incurred by the company are $16,150,000,000.00 indicating its overall spending. Moreover, the EBITDA is recorded at $9,338,000,000.00 serving as a crucial measure of operational profitability, while the company has reported an income before tax of $7,292,000,000.00 showcasing its pre-tax profitability. As a market leader, Booking Holdings Inc. holds a prominent position within the travel and restaurant reservation industry, underpinned by a large market capitalization of $183,180,430,701.00 characteristic of its dominance in the sector. The stock is highly priced at $5,766.04 which attracts premium investors seeking quality investments. However, it is noteworthy that the stock has a low average trading volume of 199,030.00 indicating lower market activity, which may suggest a more cautious investor sentiment. The company is considered a significant contributor to the overall market landscape in the Travel Services industry, driving innovation and growth within the Consumer Cyclical sector. Such positioning not only enhances its competitive edge but also solidifies its role in shaping the future of travel and dining reservations.
Investing in Booking Holdings Inc. (BKNG) depends on multiple factors, including revenue growth, profit margins, debt-to-equity ratio, earnings per share, and return on equity. Analysts have rated it as C+, with a Bullish outlook. Always conduct your own research before investing.
Analysts predict Booking Holdings Inc. stock to fluctuate between $3,700.97 (low) and $5,839.41 (high) in the next 365 days, reflecting market expectations and potential volatility.
As of 2025-08-29, Booking Holdings Inc.'s market cap is $183,180,430,701, based on 32,409,900 outstanding shares.
Compared to Meta Platforms, Inc. Class A Common Stock, Booking Holdings Inc. has a Lower Market-Cap, indicating a difference in performance.
Booking Holdings Inc. pays dividends. The current dividend yield is 0.66%, with a payout of $9.60 per share.
To buy Booking Holdings Inc. (BKNG) stock: Open a brokerage account (e.g., Robinhood, TD Ameritrade, E-Trade). Search for BKNG. Place an order (Market, Limit, etc.).
The best time to invest depends on market trends and technical indicators, which show a Bullish trend based on economic conditions and company performance.
Booking Holdings Inc.'s last stock split was 1:6 on 2003-06-16.
Revenue: $23,739,000,000 | EPS: $174.96 | Growth: 47.43%.
Visit https://www.bookingholdings.com/investor-relations for detailed financial reports.
You can explore historical data from here
All-time high: $5,839.41 (2025-07-08) | All-time low: $1,616.85 (2022-10-13).
Key trends include market demand, economic conditions, interest rates, and industry competition, which influence the stock's performance.
News
zacks.com
Booking Holdings (BKNG) reported earnings 30 days ago. What's next for the stock?
zacks.com
Whether you're a value, growth, or momentum investor, finding strong stocks becomes easier with the Zacks Style Scores, a top feature of the Zacks Premium research service.
fool.com
Explore the exciting world of Booking Holdings (BKNG 0.02%) with our contributing expert analysts in this Motley Fool Scoreboard episode. Check out the video below to gain valuable insights into market trends and potential investment opportunities!
forbes.com
The stock of Booking Holdings (NASDAQ: BKNG) has increased by approximately 50% in the past year, driven by strong revenue growth, AI-based innovation, and a well-diversified global presence. However, with a high price-to-earnings ratio of 38.5x, it raises the question: how much of this valuation is based on solid fundamentals, and how much is built on high hopes?
reuters.com
The parent of Booking.com and other travel websites will pay $9.5 million to settle Texas' lawsuit claiming it deceptively marketed hotel rooms by omitting mandatory fees, enticing consumers with artificially low prices that didn't exist.
seekingalpha.com
Booking Holdings outperformed peers in Q2, with strong overseas bookings and market share gains despite U.S. macroeconomic weakness. I am upgrading my rating to neutral, as the stock is now slightly cheaper and Q2 results exceeded expectations, but valuation remains a concern. The company's broad supply, strong margins, and alternative accommodation growth are positives, but Expedia's rewards program and choppy trends are risks.
seekingalpha.com
Booking Holdings continues to outperform competitors with strong revenue growth, increasing market share, and industry-leading profitability across all segments. The company's marketplace model, operational leverage, and aggressive buybacks drive margin expansion and robust EPS growth, supporting a compelling investment case. AI disruption fears are overblown; Booking's value proposition remains unmatched, and current valuation offers an attractive entry.
zacks.com
Strong booking trends, onboard spend and new offerings position Royal Caribbean for solid 2025 revenue and EPS growth.
zacks.com
Why investors should use the Zacks Earnings ESP tool to help find stocks that are poised to top quarterly earnings estimates.
prnewswire.com
Iconic travel brands team up to get travelers to their happy places for a happy price NORWALK, Conn. and DALLAS , Aug. 6, 2025 /PRNewswire/ -- Priceline, the OG of online travel deals, is adding even more reasons to go to your happy place with the arrival of Southwest Airlines®.
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